Archive for May, 2009
Peer39 Raises $10.5 Million in Series C
Posted by Frank Mash in News on May 27th, 2009
As Peer39 moves away from building its own ad network to focusing on allowing publishers to clear their remnant ad inventory at premium prices based on its semantic ad platform, it announced an injunction of $10.5 million in Series C funding from Evergreen Venture Partners.
Tags: ad network, peer39, semantic
IAB Social Media 2009
Posted by Frank Mash in Event on May 11th, 2009
IAB is hosting Social Media 2009 in New York next week.
Major marketers and agencies who influence over $4 billion in advertising spend are attending the event, including Aetna, Bristol-Myers Squibb, Bloomingdales, Digitas, IBM, ING, Kenneth Cole Productions, L’Oreal, Macy’s, Mandarin Oriental Hotel Group, Media Contacts, Mediacom, Mediaedge:cia, MediaVest, Mercedes-Benz, Michael Kors, Movado, Moxie Interactive, [...]
Tags: IAB, networking, social media