Posts Tagged ‘google’

FDA Issues Warning Over Sponsored Search

FDA has issued warning to 14 pharmaceutical companies over their sponsored search advertising (aka pay-per-click advertising) practices. These sponsored search results appear on search engines such as Google when users search for a search term. In one of the warning letters to Biogen Idec for advertising it’s drug, TYSABRI, FDA said:
The sponsored links are [...]

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AdSense sunsets Video Ad Units

Google AdSense is saying buh bye to video ad units.
In a posting on AdSense blog regarding termination of video ad units, Google announced:
Starting today, the option to sign up for video units is no longer available to new publishers. If you’re currently displaying video units, we recommend that you start removing the video unit [...]

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Notes from All Media, All the Time: Prospering in a Media-Centric World

I woke up early this morning to attend the All Media, All the Time: Prospering in a Media-Centric World event organized by Executive Council.
The event, organized at Yale Club, was very well attended. Among the companies attending were Google, Pepsi, AT&T, Viacom, Facebook, CBS, Greenhill Interactive Corp., Alcatel-Lucent, Hearst, MTV Networks, Media6 Degrees, Marketspace, [...]

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