Posts Tagged ‘twitter’

Boomers adopt Social Networks and Twitter!

Posted by Frank Mash in News on March 31st, 2009

I recently published my thoughts on How do Generation X, Generation Y and Baby Boomers differ? What I didn’t mention in my post is that both my father-in-law and my mother-in-law recently joined Facebook and have been quite active on it. I expected my mother-in-law to join sooner or later, but I never expected that my [...]

Tags: , , , , ,

1,501 Comments


Newspaper Publishers Not Taking Advantage of the Social Media

Posted by Frank Mash in Research on March 28th, 2009

Even with declining circulations, falling revenue and competition from other digital medium, Newspapers are not taking advantage of the social power of their readers, according to a study by Gartner.
Late last year, a total of 989 users in US, UK and Italy were surveyed. The results of the survey shouldn’t be a surprise to someone [...]

Tags: , , , ,

5 Comments


Notes from All Media, All the Time: Prospering in a Media-Centric World

Posted by Frank Mash in Event on March 26th, 2009

I woke up early this morning to attend the All Media, All the Time: Prospering in a Media-Centric World event organized by Executive Council.
The event, organized at Yale Club, was very well attended. Among the companies attending were Google, Pepsi, AT&T, Viacom, Facebook, CBS, Greenhill Interactive Corp., Alcatel-Lucent, Hearst, MTV Networks, Media6 Degrees, Marketspace, [...]

Tags: , , , , , , , ,

3 Comments


Pepsi’s Twitter Visualizer for SXSW 2009

Posted by Frank Mash in News on March 22nd, 2009

For the SXSW 2009 in Austin, Pepsi created a cool Twitter Visualizer to show what people are tweeting about. I discovered it after the SXSW had ended. But still, it’s a cool discovery. You can see how many SXSW attendees where traveling, drinking, attending, eating or partying. Very cool way of marketing and advertising, Pepsi! [...]

Tags: ,

2 Comments



SetPageWidth